About Us
About Us
The first institution focused on cultural and business collaborations between Asia and Europe
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Based on an integrated method, the Sino European Innovation Institute develops projects and relations in the fields of design, architecture and food.

Sino pays a special attention to scout and promote the most relevant innovations connected with the domestic and urban sphere.

Sino aims to be a creative platform offered to the global market.

With a strategic vision, strong marketing skills and a top level partnership network, Sino is able to conceive and communicate projects, research and ideas developed in-between China and Europe, for its private and public clients.
The Sino headquarters are located in the heart of the Design Capital, Milan, and are managed by its co-founders, Vittorio Sun Qun, Michele Brunello, Caterina Fumagalli, with Angela Zhu’s contribution.

Our Mission
Our Mission
From Culture to Business, the SINO offers its clients a full range of support to grow
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The aim of the Sino European Innovation Institute is to promote bilateral investments in creative industry.

A skilled team is always ready consider specific needs, in order to provide customized services for its clients. In order to support its clients and its own research, the Sino European Innovation Institute focuses on three main activities: Lab, Monitor, ShowCase.

Sino Institute Lab

The LAB is an incubator for ideas, projects, inputs received by clients or developed by the Institute itself. The results of the LAB activity come in the form of products, exhibitions, or workshops.

Sino Institute Monitor

Its MONITOR is an antenna directed towards innovative solutions or studies in the fields of design, architecture, and food. It represents a constant activity within Sino’s research, and it often results in concrete actions: exhibitions, talks, events, etc. Most of the time, these activities take place at the Sino headquarters’ gallery in Milan. 

Sino Institute Showcase

A platform based on medium/ long-term projects, to support and develop the activities of Chinese companies in Europe as well as the ones of European firms in China. Counting on its presence in both countries, and thanks to its strong network developed in the course of time, its SHOWCASE helps clients to connect with local institutions, authorities, companies, but not only this. Its role goes further: by working as an intermediary in the development of long-distance projects or strategies, SINO guarantees to keep their sometimes complex phases constantly under control.

Team
Team
An international team. A common goal.
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VITTORIO SUN QUN
Co-Founder
VITTORIO SUN QUN
Co-Founder
MICHELE BRUNELLO
CEO
MICHELE BRUNELLO
CEO
ANGELA ZHOU
Co-Founder
ANGELA ZHOU
Co-Founder

Chairman of

Milan Huaxia Group

info@sinoeucenter.com

CATERINA FUMAGALLI
Director
CATERINA FUMAGALLI
Director

Co-founder of

Fumagalli & Co.

Managing Director of Communication for

DONTSTOP architettura

caterina.fumagalli@sinoeucenter.com

AMBER YANG
Finance Manager
AMBER YANG
Finance Manager

Project Manager of

Greater China

amber.yang@

sinoeucenter.com

CARLOTTA TESTA
Project Manager
CARLOTTA TESTA
Project Manager

Project Manager for

Sino European Innovation Institute

carlotta.testa@

sinoeucenter.com

TERRISA ZHAO
Graphic Designer
TERRISA ZHAO
Graphic Designer

Graphic Designer for

Sino European Innovation Institute

terrisa.zhao@

sinoeucenter.com


Partners
Partners
Our cultural programs are supported by an extensive network of strategic and institutional partnerships
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partner3

Partners support our activities and sometimes play an active role in the implementation of specific projects. In order to enhance the alliance system, Sino is committed to support its partners in their International projects, providing its expertise in order to jointly develop custom-made projects together.

Thanks to the successful work accomplished in recent years and its multidisciplinary competence, the Sino European Innovation Institute has been appointed as the Italian Branch of UNESCO– ICCSD (International Creativity Center for Sustainable Development) this year (2016).

Selected Projects
Selected Projects
Culture, Innovation, Network. Explore our projects
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2015
2016
CHINESE HANDCRAFT DESIGN & INNOVATION

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Chinese Handcraft Design & Innovation

Lisbon International Crafts Fair 2016 (FIA LISBOA) ha avuto luogo a Lisbona il giorno 25 Giugno.
La mostra “China craft Innovation and Design” è stata esposta per la prima volta sotto la guida del ministero della Cultura Cinese e il Dipartimento della Cultura Pubblica Cinese. La fiera internazionale di artigianato ha luogo ogni anno a Lisbona dal 1988 ed è la più importante fiera commerciale e multi culturale della penisola iberica. La fiera attrae tra i 40 e i 50 paesi in tutto il mondo, vi partecipano centinaia di artigiani e designers, ed è visitata da più di cento milioni di turisti.
Sono 25 i brands artigianali ed innovativi e le agenzie selezionati, su scala nazionale. Più di 20 ambiti dell’ artigianato cinese tradizionale sono stati invitati a condividere antichi oggetti e fotografie in modo da poterli comparare con prodotti di innovazione ed attrarre così l’attenzione di compratori e designer internazionali.

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WORKSHOP - GREEN DESIGN FOUNDATION

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HOUSE VISION - Italian presentation

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ACROSS CHINESE CITIES - CHINA HOUSE VISION
YIWU - Milano
Kids Design Week

Chinese Handcraft Design & Innovation

La settimana del Salone del Mobile di Milano si chiude con “Love, being with you” evento di lancio in Italia della Kids Design Week China, risultato di una collaborazione tra il Sino European Innovation Institute, World Design Weeks Network, Beijing Design Week, 751 International Design Festival, Smile Angel Foundation, The NONNO e il Politecnico di Milano. “Love, being with you” ha dato voce alla nascita della prima settimana del design in Cina rivolta esclusivamente ai bambini, dove la programmazione di numerose iniziative andrà a costruire un legame culturale ed educativo tra i bambini ed il mondo del design. La presentazione Kids Design Week China è stata accompagnata da un laboratorio di arte e filosofia per bambini. Durante l’evento sono stati raccolti fondi destinati alla Smile Angel Foundation, ente di beneficenza con sede a Pechino che aiuta bambini cinesi nati con labioschisi.


World Design Week Milan Summit

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Xiamen International Design Week
Evento Radura & BtoB meetings between Easyhome GOHO and italian design
Mac Milano Animal City - Exhibition and Workshop Presentation
2015
EXSPORT MOVIES & TV 2015
FOUR HANDS: La Rinascita dell'Artigianato Cinese
CIAO & BRIDGE: The Common Border of Creation
DESIGN - EAST Exhibition
ORIENTAL LAND Exhibition
SHIMAO - EXPO - WORLD Conference
SLOW FOOD GREAT CHINA
BEIJING - MILAN Business Collaboration Meeting
Collaboration Memorandum: Huaxia Group and Gehua Group
CHINA HOUSE VISION PRESENTATION
Tmall Design More Subdivision Launching Ceremony
Our Services
Our Services
A unique portfolio of services, designed to maximize the potential of your business
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Your Cultural Developer

Sino develops International cultural projects.  According to the clients’ needs, it can manage every assignment from the preliminary steps to the final outcome or be involved only during particular phases.

Sino can also organize forums, exhibitions, visits, and exchange programs in China and in Europe.

 

Your International Door

Sino helps to establish and develop commercial and business relations, and to gain direct access to Chinese companies who are seeking for good investiments in Italy. The Institute offers a platform dedicated to investments and strategic partners for its clients and can strengthen the internal and external business network, to promote new cooperation projects among enterprises.

 

Your Branding

Sino helps brands to enter onto foreign markets, enhancing their qualities according to local values and habits, and organizing promotional activities according to the needs of each enterprise.

 

Your Network

With their professional know-how, Sino members can count on a well-established local network to develop worthwhile partnerships. Sino offers the key for you to meet potential investors.

Private entities:

By connecting the Italian and European excellence with the vastness of the Chinese and Asian reality Sino develops joint business projects. In particular, Sino identifies specific talents in the area of small businesses and Italian creativity, getting them in contact with major Chinese and Asian companies that are facing rapid growth and are able to invest resources in innovation and development.

Sino’s know-how developed over the years is essential for a positive first approach and to mediate between the cultural values of the parties. This represents a crucial phase that, if well managed, can minimize the risk of misunderstandings and the consequent waste of time, making the new partnerships more effective and productive from the beginning.

Sino has been involved in the latest major Italo-Chinese investment projects between Italy and China, and it can rely on a team of financial and legal consultants, in order to offer a full top level service. 

 

Your Partner

A high level partnership is the main supporting force towards successful investment and prosperous strategy.

Sino is the bridge which connects Asian Businesses to European markets, with its strong expertise on Strategic Marketing Consulting for every kind of commercial development; providing smart & sharp solutions, and of course, business networks.

 

Your Location

SINO offers clients, its italian headquarters in the very hearth of the Design Capital, Milan, as a location for exhibitions, workshops, meetings, talks. The gallery has been chosen by many clients and institutions, as their special location for P.R. and marketing events.

 

On Demand

The SINO staff operating in Milan make themselves available to all member companies and assist them to facilitate and implement the operations collateral to basic services.

Our Testimonials
Our Testimonials
Clients, Partners, Stakeholders: read what they say about Sino.
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hui-zeng

“It has been established to further strengthen bilateral cooperation between the two sides and will open up even broader prospects for cooperation, and lay a solid foundation for pragmatic cooperation, especially in the field of design innovation between China and Italy”

Hui Zeng   Director, Beijing GehuaGroup

Membership
Membership
You can be part of the network. Become a Member and enjoy a full range of benefits.
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Application

Joining Sino-European Innovation Institute membership provides access to all the center’s services. The membership application is finalized by an authenticated private contract.

 

Costs

Each company or institution shall be charged an annual fee as agreed in the membership contract. Membership shall last for a period of at least one year. For further information, please contact us at: info@sinoeucenter.com

 

Enjoy our Services

The Institute’s staff operating in Milan make themselves available to all member companies and will assist them to facilitate access to its services and implement them.

Contact Us
Contact Us
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Our Location:

Via Maurizio Quadrio 23, 20154, Milan, Italy

The Sino European Innovation Institute can be easily reached from any part of the city or any other area in Italy. It benefits from Milan’s strategic location within the plane, road and railway connections of the European network.

Opening Hours:

Monday – Friday

10.00  – 13.30

14.30 – 18.00

Metro:

M2 – Green line (Stop: Garibaldi or Moscova)

Phone:

+39 02 2316 7824

E-mail:

INFO:    info@sinoeucenter.com

PRESS: press@ sinoeucenter.com

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Newsletter:

Subscribe to our newsletter and stay updated on our events and projects!

Press
Press
How can we help you?
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If you are a media or press representative,

please address your enquiry by e-mail to:

press@sinoeucenter.com


Please register to download our press kit and receive press releases and invitations:



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